PunkLogic elsewhere

online business strategy, information architecture, interaction design, prototyping, social marketing, web 2.0 design & development

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We offer prototyping services for digital agencies and digital communication strategy consultation.

We design and build Online Businesses.

Our Online Business solutions include these features:

Main Features of Web Hosting & Content Management

  • Edit your web pages on the fly
  • Integrated customer database that grows as customers enquire or interact with your website
  • Make any type of content secure
  • Share and syndicate any type of content using RSS
  • Build communities using forums, blogs and collect customer comments on any type of content
  • SEO integration into Google, Yahoo and Windows Live
  • Sophisticated ready-to-go reporting

Publish any type of Content

  • Announcements, FAQs, Literature
  • Set Release and Expiry dates on your content
  • Make any type of content secure
  • Share and syndicate any type of content using RSS
  • Create micro-communities by allowing customers to comment on any type of content

Integrated Customer Database

  • Grow your customer databased every time your customers enquire or interact with your website
  • Keep a history of all past customer enquiries
  • Allow customers to view their past enquiries via secure "member only" areas
  • Allow customers to keep their details updated via secure "member only" areas
  • View on a per customer basis details on every action they've taken on your site
  • Customize and extend the Customer Database to suit your business

RSS

  • Create an unlimited number of RSS channels
  • Syndicate and share any type of content e.g. blogs, web pages, news and announcements, FAQs etc
  • Set update frequency of your RSS channels
  • Reports on RSS usage and items selected from within a feed

Secure "Member Only" Areas


  • Manage your customers' access to any secure area
  • Set expiry date for customer access to any secure area
  • Easily email login details to every customer in a secure area

Website Reporting

  • Comprehensive reporting
  • Geo-location reporting. See a map of the world world.
  • Detailed visitors reporting including new vs returning, location, IP address
  • Detailed reporting on every type of content
  • Search engine reporting, e.g. search phrases, when your site has been indexed and more
  • Filter on any system or custom field
  • Save any report and run later
  • Export any report to Microsoft Excel for further analysis

Build Communities with Forums

  • Create any number of forums
  • Set moderation level on new customer posts
  • Customers can subscribe to any thread and be notified when new posts are added
  • Make any forum secure
  • Set release and expiry date on your forms
  • Reporting on forum usage
  • Easy to use administrative interface for managing threads and posts

Amplify your voice with a Blog

  • Full blogging platform
  • Customers can leave comments on any blog post
  • Approve all incoming trackbacks
  • Trackbacks to any other blog
  • Set release dates for blog entries
  • Tagging and Tag cloud module
  • Blog calendar module
  • Report on blog post readership
  • Integrated RSS channel for each blog

Photo Galleries


  • Easily add a photo gallery to any web page
  • Add a description to any photo
  • Customize layout and appearance of photo galleries

eCommerce Features

Main Features of eCommerce

  • Sell real products or e-Products
  • Give individualized discounts to any customer for any catalogue
  • Integrated customer database that grows as customers buy or interact with your online shop
  • Inventory Control
  • Cross and upsell features
  • Multi-currency support
  • Sell Gift Vouchers
  • SEO integration into Google, Yahoo and Windows Live
  • Sophisticated ready-to-go reporting

Integrated Customer Database

  • Keep a history of all past customer purchases
  • Give loyal customers individualized discounts. You can apply a different discount for every catalogue and every customer
  • Allow customers to view their past orders and even redownload any e-Products previously purchases via secure "member only" areas (All-in-One solution only)
  • Setup reoccurring orders and payments. Automatically emails invoices to customers
  • Customize and extend the Customer Database to suit your business (All-in-One solution only)

Catalogues & Products

  • Setup an unlimited number of Catalogues & Products
  • Set Release and Expiry on any Catalogue or Product
  • Sell e-Products. Limit how many times and where they can be downloaded from
  • Set product weight / volume for any product to control the shipping options that are displayed
  • In addition to the 2 default images for every product, choose up to 10 preview images for any product. The system will automatically generate thumbnails
  • Use Buy and/or Get-a-Quote option for checkout.
  • Selectively hide prices. For any catalogue hide product prices on the public site and display for existing customers
  • Use sophisticated product search module to allow customers to search by keywords, within a catalogue, within a price range and choose how they want the products listed
  • Put any product On Sale. This crosses out the products retail price. E.g. was $199 now only $99.
  • Collect customer comments on any product

Easier management of your Online Shop

  • For faster management use Import feature to manage your entire online shop including products, pricing, catalogues, grouping, inventory control and more from a single Excel file
  • Export your entire product catalogue in one click. Make changes and re-import
  • Or use web-based interface to manage your online shop

eCommerce Reporting

  • Sophisticated e-commerce reporting framework
  • Track sales and payments
  • Track abandon rates and where customers abandon in online shop
  • Report on top Catalogues and Products. By amount or quantity sold
  • Report on Shipping Options and popularity
  • Report on Discount Codes and redemption
  • Detailed visitors reporting including new vs returning, location, IP address, Spy Lens and more

Inventory Control & Drop Shipping

  • Complete inventory control. Optionally hide products from shop if out of stock
  • Allow any out-of-stock product to be pre-ordered
  • Set re-order threshold and be notified when product stock level falls below a certain quantity
  • Enable drop shipping on any product and automatically notify suppliers to fulfill customer orders

Multi-Currency Support

  • Sell global, act local with multi-currency support
  • Set prices for products in any currency
  • Setup shipping options for various countries
  • Setup tax codes for various countries
  • Support for many payment gateways throughout the world

Upsell, Cross sell and Product Grouping

  • Group similar products together, e.g. By size or by color, Small Shirt, Medium Shirt, Large Shirt
  • Increase sales using Cross/Upsell by relating products together. E.g. relate cell phone with charger and car kit.
  • Display related products separately or as checkboxes so the customer can add them to cart at the same time as buying the main product
  • Or use product attributes to create any number of drop downs to collect information from customers when they add products to the cart, e.g. Size, Color, Style, Gender

Affiliate Programs

  • Setup any number of Affiliate Programs
  • Report across an Affiliate Program or measure an individual affiliate's performance
  • Reward your affiliates based on the actions the customers they refer make, e.g. purchases made (and amounts), enquiries made etc.
  • Easily email Affiliate Program details to subscribers of an Affiliate Program

Gift Vouchers

  • Create any number of Gift Vouchers with any dollar value
  • Gift Vouchers can be redeemed to buy products in your online shop

Payment Gateways

  • Integrated with popular payment gateways throughout the world
  • Offer COD / Check options at checkout
  • Offer PayPal as a separate payment gateway
  • Integrated with World Pay for a wide range of currency support
  • Google Checkout
  • Use Process Offline and process payment using existing POS system

Discount Codes

  • Create any number of discount codes
  • Set your own discount rates
  • Set release and expiry of discount codes

Shipping Options

  • Setup any number of shipping options for different countries
  • Set minimum and maximum weight and volume restrictions for any shipping option
  • Apply your tax code/rate to any shipping option
  • Integrated with USPS, FedEx and Australia Post for real-time shipping charge calculation

Tax Codes

  • Create any number of tax codes and rates for any country that you operate
  • If in USA automatically apply relevant state tax rate at checkout to products and shipping charges
  • Apply tax codes easily to products and shipping charges

XML Feeds

  • XML feed of all products to use with 3rd party affiliate network such as ClixGalore

Email Marketing Features

Main Features of Email Marketing


  • One-off and loyalty based campaigns
  • Open rates and bounces reporting and see what actions customer take
  • Integrated customer database that grows as customers subscribe or interact with your website
  • Use the Customer Report Generator to dice and slice your customer database for better targeting and results
  • Systems to increase email deliverability and reducing spam

Email Marketing

  • Send One-Off Emails
  • Setup Birthday Loyalty Campaigns, e.g. setup one campaign to automate saying happy birthday to your customers on their birthday
  • Setup Anniversary based campaigns, e.g. based on previous holiday purchase, automate reminder in 6-months or 12-months
  • Setup Multi-Part email newsletter series. E.g. Customer signs up and receives issue 1 on sign-up, issue 2 a few days later, issue 3 a few days after that and so forth
  • HTML or Text Emails (HTML emails contain text version also)
  • Send a campaign to any customer group or your entire customer database
  • Preview your campaigns by emailing it to yourself or any one else before finalizing

Integrated Customer Database

  • Grow your customer databased every time your customers subscribe or interact with your website
  • Centrally manage your customer's campaign subscriptions
  • A full history of past campaigns sent to each customer including open rates, actions taken and links clicked
  • Increase your sales by utilizing up to 5 anniversary dates for each customer, e.g. date of last holiday booked, date of last car service. Use loyalty campaigns to automate communication around these key events on a one-on-one basis
  • Customize and extend the Customer Database to suit your business (All-in-One solution only)

Lists

  • Create unlimited number of lists for better targeting and results
  • Use customer report generator to dice and slice your customer database
  • Easily add a subscription box to any web page
  • Double opt-in mechanism
  • Be notified via email every time a customer subscribes to a list

Email Marketing Reporting

  • Track Open Rate of HTML emails
  • Track Links clicked and most popular links (available for both HTML and Text formatted emails)
  • For the first time track customer Actions e.g. customer made a purchase, customer made an enquiry and so forth (All-in-One solution only)
  • Track bounce rates
  • Track customer unsubscriptions from your campaigns
  • Live Feed
  • Sophisticated customer reporting framework

Email Deliverability & Spam Control

  • Double Opt-In mechanism
  • Unsubscribe link on all newsletters
  • From email address verification

Main Features of Lead Management

  • Build any number of customer enquiry web form without any programming
  • Easily add your web forms to a web page hosted at Online Business Console or any other hosting company
  • Use customizable business workflows to setup notifications via email or SMS when customers enquire
  • Use the Customer Report Generator to dice and slice your customer database

Integrated Customer Database

  • Grow your customer databased every time your customers enquire or interact with your website
  • Keep a history of all past customer enquiries
  • Allow customers to view their past enquiries via secure "member only" areas (All-in-One solution only)
  • Allow customers to keep their details updated via secure "member only" areas (All-in-One solution only)
  • View on a per customer basis details on every action they've taken on your site
  • Customize and extend the Customer Database to suit your business (All-in-One solution only)

Bookings

  • Allow customers to book into events
  • Automatically manage capacity
  • Use inbuilt follow-ups framework to remind attendees of upcoming events
  • Collect payments with bookings
  • Sophisticated customer report generator to allow to generate and save booking-related reports

POP Email

  • POP3 email. Use with Outlook, Thunderbird or any other popular email program
  • Web mail interface
  • Unlimited Aliases for each mailbox
  • Catch-all address
  • Out of Office Auto Responder
  • Mail Forwarding

SEO

  • Integrates with Google/Yahoo/Live sitemap. A daily feed of all content within website is produced for maximum exposure in the search engines
  • Search engine feed also includes every catalogues and products (eCommerce only)
  • Search Engine Friendly URLs. Catalogue and product names used in URLs to maximize search engine friendliness (eCommerce only)

Business Workflow Engine

  • Business Workflows to automate follow-up
  • Single or multi-step workflows
  • Be notified via Email or SMS
  • Set duration and reminders for every step of the workflow
  • Set escalation rules



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